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Liftify vs. Broadly

Reputation management that scales with your portfolio.

Broadly is built for single-location shops. Liftify is built for multi-location home services portfolios and PE-backed platforms.

3,000+

Locations managed by Liftify across multi-brand portfolios.

5.0/5.0

Liftify's G2 rating (153 reviews) vs. Broadly's 4.7/5.0 (75 reviews).

+678%

Peak review growth for one 20-brand PE portfolio.

The Scorecard

The winning difference is in the details.

Liftify leads Broadly on every core G2 satisfaction dimension. Broadly, which serves a smaller base of mostly single-location businesses, edges ahead on the overall reputation-management category score and a couple of individual features, worth naming plainly rather than glossing over.

Liftify
Broadly

Core satisfaction scores

99%
94%
98%
96%
98%
93%
97%
93%
100%
96%
99%
94%
100%
92%
88%
95%

Feature-level satisfaction scores

94%
98%
96%
95%
99%
93%
85%
93%
97%
96%
92%
n.a.
98%
n.a.
93%
n.a.

Source: G2 comparison data for Liftify and Broadly, converted from G2’s published 0–10 satisfaction scale, plus the G2 Liftify and Broadly Features pages. Pulled July 2026. "n.a." = not published or not enough G2 data for that product.

Broadly’s smaller, single-location customer base rates a few individual features highly, but it doesn’t yet carry enough G2 review volume to be scored at all on AI text generation, corporate reporting, or competitive intelligence, the categories that matter most once you’re managing more than one location.

Support

A team built for portfolios, not just storefronts.

Liftify pairs its AI engine with a dedicated reputation strategist assigned to every brand, built to operate across dozens of locations at once. Broadly reviewers report declining support quality and unresolved billing disputes as their footprint grows.

100%

Liftify's G2 quality-of-support score, its highest dimension.

20+

Brands managed for a single PE-backed Liftify platform.

"Their reporting and communication transparency is beyond the norm, especially for our industry. They are helping lift the brand and drive awareness like never before!"

Stephen K., GM, Business Development (Enterprise) · Liftify customer, G2

"I think their customer service is horrendous. It’s impossible to get support from them. We’ve been using Broadly for years, and they have gone downhill."

Ryan J. · Broadly review, G2
Pricing

Pricing built around your needs.

Liftify

Every portfolio is different, so your price is too. Liftify builds a custom, transparent quote around your footprint and the outcomes you’re after, and no surprise add-on fees.

Custom pricing that scales with your needs
One clear, itemized quote up front, everything included
No additional fees for seats
A dedicated reputation strategist on every plan

Most deployments start with a no-cost pilot across five Google Business Profiles.

Broadly

Broadly lists single-location tiers from $399–$999/month plus a $350 setup fee. Multi-location and franchise buyers are redirected to Vendasta, Broadly’s parent company, for a different product.

What multi-location buyers run into
Single-location tiers, $399–$999/mo
$350 one-time setup fee
Multi-location routed to parent company Vendasta
Separate accounts needed per Google Business store

One G2 reviewer noted Broadly "does not allow you to connect multiple Google Business stores under one account."

AI with enough data to prove it.

Liftify

AI rated across reputation-specific categories on G2.

AI Text Generation scores 93% on G2
Agentic AI sub-categories score between 85% and 92%
AI Theming analyzes patterns across every review and survey
vs
Broadly

A marketed "AI Workforce" G2 can’t yet score.

G2 shows "not enough data" for AI Text Generation
Review base still too small to rate Agentic AI
Receptionist, Social & Sales assistants marketed suite-wide

Built for portfolios, not routed to a parent company.

Liftify

Purpose-built for multi-location and PE-backed platforms.

Named clients: Wrench Group (20+ brands), MAX Service Group, Service Champions
3,000+ locations managed on the platform today
Portfolio dashboards with brand + location drill-down
vs
Broadly

Oriented to single-location local businesses.

Multi-location & franchise buyers redirected to Vendasta
"Good for small business, not larger businesses", G2 reviewer
Separate accounts required per Google Business store
Side by Side

Feature-by-feature comparison.

Dimension
Liftify
Broadly
Multi-location scalability
Purpose-built · 3,000+ locations managed
Single-location focus; multi-location routed to parent Vendasta
Home services specialization
Explicit home-services focus
Broad local-services (home, pet, auto, legal, dental)
Pricing transparency
Per-location tiers, $900–$4,500+/mo
Tiers $399–$999/mo + $350 setup; franchise pricing via Vendasta
Support model
Dedicated strategist per brand · 100% G2 support
Self-serve · reviewers cite declining support quality
AI capabilities
AI Text Generation 93% · Agentic AI rated on G2
AI Workforce marketed, but "not enough data" on G2 for AI
Ease of setup
Live in 7 days · 98% G2 ease of setup
Managed onboarding + $350 setup fee · 93% G2 ease of setup
Product breadth
Reviews, surveys, loyalty, webchat, campaigns
Reviews, webchat, AI receptionist, listings, social, SEO
G2 standing
5.0/5.0 · 153 reviews · #1 Results & Implementation of 270+ platforms
4.7/5.0 · 75 reviews
In Their Words

What Liftify customers say.

"Simple, easy to use platform for both internal and external use. The Liftify team is also quick to respond to questions and help with implementation and best practices of their product."

Jacline W., Customer Experience Manager · G2 review

"Working with Liftify has been a great experience. From the start, their team provided excellent support and went the extra mile to ensure we got the best possible results. I have worked with other review generation companies before, and the support we have received from the Liftify team is second to none."

Meredith G., Marketing Manager · G2 review

"They have a fantastic support team, Zach and Nicole who I’ve personally worked with are wonderful and always take solutions to the next level! Their reporting and communication transparency is beyond the norm, especially for our industry."

Stephen K., GM, Business Development · G2 review

"Liftify works with you to help you find out which of their products will best suit your needs and then they deliver on what they realistically set out to help you accomplish. They’re open to changing the approach if needed."

Kyle L., Director, Finance and Logistics · G2 review

"They are very responsive to any issue or question brought to their attention. During meetings, you can tell they genuinely take a vested interest in the success of our business. The built-in reports are very helpful and easy to use."

Robert C., Inside Sales Manager · G2 review

"The team at Liftify responds quickly and genuinely cares about our mutual goals and success. It has been an absolute pleasure to work with the entire team."

Mark F., Managing Member · G2 review
FAQ

Frequently asked questions.

What's the difference between Liftify and Broadly?
Broadly is built for single-location local businesses; multi-location and franchise buyers are routed to its parent company, Vendasta. Liftify is purpose-built for multi-location home services portfolios and PE-backed platforms, with 3,000+ locations already managed on the platform.
How does Liftify compare to Broadly on G2?
Liftify holds a 5.0/5.0 rating across 153 reviews; Broadly holds 4.7/5.0 across 75 reviews. Liftify leads on ease of use, ease of setup, quality of support, and product direction; Broadly edges ahead on the overall reputation-management feature score with its smaller customer base.
Can Broadly handle multiple locations?
Broadly’s own pricing page routes multi-location and franchise buyers to its parent company, Vendasta, for a separate package. One G2 reviewer specifically noted Broadly "does not allow you to connect multiple Google Business stores under one account."
Is Liftify's pricing transparent for a multi-location portfolio?
Yes. Liftify publishes per-location tiers from $900/month with custom volume agreements for larger portfolios. Broadly publishes single-location tiers from $399–$999/month plus a $350 setup fee, then redirects multi-location buyers elsewhere.
Does Liftify's AI have more data behind it than Broadly's?
On G2, yes. Liftify’s AI Text Generation and Agentic AI categories are rated at 85–93%. Broadly markets a comparable "AI Workforce," but G2 shows "not enough data" to score those same categories yet.
How fast can I launch with Liftify vs. Broadly?
Liftify goes live in about 7 days with a 98% G2 ease-of-setup score. Broadly’s onboarding includes a $350 setup fee and scores 93% on the same G2 measure.
What kind of support does each platform provide?
Liftify assigns a dedicated reputation strategist to every brand and scores a perfect 100% on G2 for quality of support. Broadly reviewers report declining support quality over time, including one who called it "horrendous."
Is Liftify built for PE-backed, multi-brand portfolios?
Yes. Liftify serves PE-backed platforms running 20 or more brands, with portfolio-level dashboards, QBR-ready reporting, and named enterprise clients including Wrench Group and MAX Service Group.

Ready to scale your reputation?

Start with a no-cost pilot across five Google Business Profiles. Live in about 7 days, with implementation handled by Liftify's team.

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