Leading paint-your-own ceramics chain selects Liftify as dedicated reputation management and customer communications partner.

Liftify, a leading provider of reputation management and customer communications solutions, today announced a strategic partnership with Color Me Mine, the premier paint-your-own ceramics chain known for "the art of having fun." As Color Me Mine continues its rapid expansion from 100 to 150 locations—with continued growth plans for the coming year—the partnership will deliver the technology infrastructure needed to maintain exceptional customer experiences at scale.

Under the partnership, Liftify will serve as Color Me Mine's dedicated vendor for reputation management and customer communications, ensuring consistent review collection and timely customer notifications across all locations. The platform will streamline critical touchpoints including reservation confirmations and pottery pick-up reminders, helping franchise locations maintain the personalized service that has made Color Me Mine a beloved destination for families and creative enthusiasts.

"Reviews and reputation are absolutely critical for B2C retail businesses like Color Me Mine," said Zach Garrett, CEO of Liftify. "This partnership represents an important step in helping them scale revenue at each location as the brand continues to grow—both in geographic coverage and revenue per store. By integrating seamlessly with their existing CRM, we're able to handle customer communications and reputation management in a way that feels native to their operations while driving measurable results across their entire network."

As Color Me Mine scales its footprint nationwide, the partnership addresses a critical need: maintaining brand consistency and customer satisfaction across a growing network of independently operated franchises. Liftify's automated solutions will enable each location to capture customer feedback in real-time, respond to reviews efficiently, and ensure no customer misses important updates about their custom ceramic creations.

The partnership comes at a pivotal moment for Color Me Mine as the brand positions itself to own the DIY creative experience market. With Liftify's technology backbone in place, Color Me Mine franchisees can focus on what they do best—creating memorable experiences—while Liftify handles the behind-the-scenes customer engagement that drives loyalty and repeat visits.