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News, updates & perspective

Announcements, product news, and hard-won perspective on reputation and trust in home services.

Thought LeadershipCustomerAward

The Most Underutilized Marketing Asset in Home Services is Already on Your Payroll

Discover how leveraging your field team's interactions can enhance customer reviews and boost your home service business, transforming reputation into a marketing asset.

Amanda Zindel · Jul 24, 2026
Thought LeadershipCustomer

What AI Gets Wrong About Home Services (And What to do about it)

Discover how home service businesses can leverage customer reviews and AI insights to enhance visibility and reputation management in a competitive landscape.

Amanda Zindel · Jul 8, 2026
Thought LeadershipCustomer

Membership Models Are the Future of Home Services

Discover how building trust through a strong reputation infrastructure is essential for successful membership models in home services. Learn the key strategies for growth.

Julie Fogg · Jun 17, 2026
Thought LeadershipCustomer

The Personal Touch Paradox: Why Automation Makes Cards More Powerful

Discover how automation enhances the impact of handwritten cards in home services, creating lasting customer relationships and driving retention.

Julie Fogg · Jun 9, 2026
PartnershipAnnouncement

Liftify Partners with UpSwell Marketing to Deliver Enterprise-Level Reputation Management to Multi-Location Businesses

Liftify partners with UpSwell Marketing to enhance reputation management for multi-location businesses, offering integrated marketing solutions for growth.

Julie Fogg · May 26, 2026
AnnouncementCustomer

STAR Financial Bank Expands Customer Experience Partnership with Liftify

STAR Financial Bank enhances customer experience and loyalty through a strategic partnership with Liftify, leveraging data-driven insights for growth.

Julie Fogg · May 19, 2026
Thought LeadershipPartnership

How Home Services Brands Are Turning Local Search Into Their Most Profitable Growth Channel

Discover how home services brands can leverage local search for growth, boosting visibility and reducing lead costs through strategic location expansion.

Julie Fogg · Apr 29, 2026
Thought LeadershipAnnouncement

Why Great Service Isn't Enough: Reputation Management as a Core Business Discipline

Reputation management has become essential for businesses to compete effectively. Learn how to bridge the reputation gap and attract more customers.

Julie Fogg · Apr 15, 2026
Thought LeadershipAnnouncement

AI Is Reading Your Reviews Before Your Customers Are — Here's What It Finds

Discover how AI analyzes customer reviews and shapes recommendations, highlighting the importance of managing your online reputation in a competitive landscape.

Julie Fogg · Apr 8, 2026
AwardAnnouncement

Five for Five: Liftify's Strongest Quarter Yet on G2's Spring 2026 Report

Liftify celebrates its strongest quarter yet in G2's Spring 2026 Awards, earning top G2 rankings in five categories, reflecting excellence in results, usability, and customer relationships.

Julie Fogg · Apr 7, 2026
AnnouncementCustomer

Louver Shop Selects Liftify as Its Reputation Partner Across Its Exclusive Dealer Network, Standardizing All Brands on a Single Platform

Louver Shop selects Liftify as its reputation management partner, standardizing its dealer network and achieving significant growth in customer reviews and engagement.

Julie Fogg · Apr 6, 2026
ProductsPartnership

Why Ratings, Review Volume, and Recency Matter More Than Ever in an AI-Powered World

Discover how AI Theming in Experience Pro transforms customer feedback into actionable insights, enhancing operations and improving service in home services businesses.

Julie Fogg · Apr 1, 2026
PartnershipAnnouncement

Liftify Named Preferred Reputation Partner for Cornerstone Advertising, Driving Review Growth and Marketing Performance for Home Service Businesses

Liftify partners with Cornerstone Advertising to enhance review growth and marketing performance for home service businesses, driving measurable results nationwide.

Julie Fogg · Mar 30, 2026
ProductsThought Leadership

The Signal in the Noise: How AI Theming Finds What Your Feedback Is Really Saying

Discover how AI Theming in Experience Pro transforms customer feedback into actionable insights, enhancing operations and improving service in home services businesses.

Julie Fogg · Mar 25, 2026
ProductsAnnouncement

How Automated Ticketing Keeps Negative Experiences From Slipping Through

Streamline your home services feedback management with automated ticketing in Experience Pro, ensuring every negative experience is promptly addressed to enhance customer satisfaction and operational efficiency.

Julie Fogg · Mar 18, 2026
ProductsAward

Are you Actually Listening to Your Customers? How Surveys Turn Feedback Into Action

Discover how Liftify's Surveys feature in Experience Pro transforms customer feedback into actionable insights, empowering service businesses to improve operations and customer satisfaction.

Julie Fogg · Mar 9, 2026
ProductsAnnouncement

Experience Pro: More Data, Thoughtful Touchpoints, Better Customer Experiences

Unlock deeper customer insights with Experience Pro. Enhance feedback collection, resolve issues swiftly, and drive operational improvements for superior home service experiences. Discover more now.

Julie Fogg · Mar 3, 2026
Thought LeadershipProducts

Building a Reputation-First Culture

Learn how building a reputation-first culture can drive exceptional reviews and business growth through strategic leadership and the right technology.

Julie Fogg · Feb 23, 2026
PartnershipAnnouncement

Color Me Mine Partners with Liftify to Power Customer Experience Across 150+ Locations

Color Me Mine partners with Liftify to enhance customer experience across 150+ locations, ensuring consistent communication and reputation management as they grow.

Julie Fogg · Feb 16, 2026
ProductsAnnouncement

Fighting Unfair Reviews: How Automated Detection and Expert Removal Protect Your Reputation

Learn how Liftify's AI-powered review detection and expert removal service protects your business from policy-violating reviews, saving you time and safeguarding your reputation.

Julie Fogg · Feb 16, 2026
ProductsAnnouncement

Stop Writing Review Responses Manually: How AI-Powered Review Pro Saves Hours Per Week

Save hours each week with Liftify's AI Review Response, enhancing your SEO with personalized, keyword-rich replies to positive reviews. Focus on strategy while AI handles the rest.

Julie Fogg · Feb 9, 2026
ProductsAnnouncement

How Review Pro Generates 2x More Reviews Than Other Solutions

Discover how Review Pro helps businesses generate 2x more customer reviews with automated workflows, multi-channel outreach, and strategic follow-ups. Summary: Review Pro is a powerful reputation management solution that helps businesses generate twice as many customer reviews compared to other solutions. It achieves this through a combination of automated workflows, multi-channel outreach, optimized timing, strategic follow-ups, and innovative source routing. By leveraging these features, businesses can ensure every customer receives a review request and improve their online reputation across multiple platforms.

Julie Fogg · Feb 2, 2026
AnnouncementProducts

Review Pro: The Most Powerful Reputation Management Solution on the Market

Discover how Review Pro by Liftify transforms reputation management for multi-location businesses with AI-driven review generation, personalized responses, and automated protection against unfair negative reviews.

Julie Fogg · Jan 27, 2026
AnnouncementProducts

Liftify Launches Expanded Product Line And Major Upgrades In 2026

Discover how Liftify's new packages with advanced automation and insights can transform your home services business, driving growth and customer loyalty effortlessly.

Julie Fogg · Jan 8, 2026
AwardAnnouncement

Three Quarters Strong: Maintaining #1 Rankings in Results and Implementation on G2

Liftify maintains its top rankings in G2's Winter 2026 reports, showcasing consistent excellence in results, implementation, and usability through customer-driven feedback.

Julie Fogg · Jan 1, 2026
AwardAnnouncement

Sweeping the Rankings: #1 in Results and Implementation on G2's Fall 2025 Report

Achieved #1 in Results and Implementation in G2's Fall 2025 Report, highlighting our commitment to delivering impactful and easy-to-use reputation management solutions.

Julie Fogg · Sep 29, 2025
PartnershipAnnouncement

Liftify Announces Partnership with Powerhouse Consulting Group as Exclusive Reputation Partner

Liftify partners with Powerhouse Consulting Group to enhance service businesses' operations and growth through top-tier reputation management solutions as part of the Powerstack Playbook.

Colin Riley · Sep 16, 2025
TeamPartnership

Welcome Kyle: Solving Problems, Serving People

Kyle joins Liftify as an Account Manager, bringing high-growth SaaS experience and a people-first focus on solving real problems and building lasting customer relationships.

Julie Fogg · Sep 15, 2025
TeamAward

Welcome Matt Ostermeyer to the Liftify Team

Matt Ostermeyer joins Liftify as an Operations Specialist, bringing his extensive experience in ministry leadership and community building to the tech world.

Julie Fogg · Aug 25, 2025
AwardAnnouncement

Ranked #1 in Results: G2 Names liftify Top Performer Across Multiple Categories

Liftify ranks #1 in Results on G2's Summer 2025 Grid Report for Online Reputation Management, highlighting exceptional outcomes, ease of use, and customer satisfaction.

Julie Fogg · Jun 25, 2025
TeamProducts

Meet Colin Riley: Bringing Entrepreneurial Spirit to Liftify

Meet Colin Riley, Liftify's new Account Executive, bringing entrepreneurial expertise and strategic vision to enhance small businesses' online reputation and growth.

Julie Fogg · May 5, 2025
TeamPartnership

Liftify Adds Experienced Tech Leader Julie Fogg to The Team

Liftify welcomes Julie Fogg as Senior Project Manager, bringing her extensive tech industry experience to support client implementations and internal project management. Summary: Liftify is excited to announce the addition of Julie Fogg as their Senior Project Manager. Julie, an Indianapolis native with a decade of experience in the tech industry, is set to support client implementations and internal project management. Julie's background includes roles in marketing consulting, email deliverability, and cybersecurity, with a strong focus on project management and operations. She is eager to contribute to Liftify's growth and success, particularly in her hometown of Indianapolis.

Nicole Marino · Apr 9, 2025
TeamPartnership

Welcome Neil Hastings: Leading Liftify's Technology

Neil Hastings joins Liftify as Principal Software Engineer, bringing expertise from the VA and Dropbox to enhance Liftify's scalable technology and impact.

Julie Fogg · Mar 1, 2025
AnnouncementAward

Why Companies Are Choosing Liftify for Listings

Discover why companies are choosing Liftify for Listings. Simplify your tech stack, save money, and enjoy a seamless migration process. Learn more today!

Nicole Marino · Dec 23, 2024
AnnouncementCustomer

Liftify Helps Local Strong Family Owned HVAC Company Reach 1,000 Reviews

Liftify helps R.J. Groner Inc., a family-owned HVAC company, reach 1,000 reviews, boosting their reputation and community engagement. === Summary of Main Point: Liftify significantly enhanced the online reputation of R.J. Groner Inc., a long-standing family-owned HVAC company, by helping them reach 1,000 reviews. This milestone underscores the company's commitment to customer service and community involvement.

Nicole Marino · Dec 13, 2024
AnnouncementCustomer

STAR Financial Bank Expands Partnership With Liftify to Launch Futuristic Customer Experience Solution

Liftify extends its partnership with STAR Financial Bank, enhancing customer feedback visibility and boosting online reviews by 813%, centralizing tools, and improving the customer experience.

Nicole Marino · Dec 4, 2024
AnnouncementPartnership

Liftify Announces New Integration with Albi

Liftify announces integration with Albi to automate reviews for restoration companies, streamlining operations and enhancing efficiency.

Nicole Marino · Nov 14, 2024
PartnershipAnnouncement

Liftify Announces New Partnership with 1-Tom-Plumber, One of the Fastest Growing Franchises in North America

Liftify partners with 1-Tom-Plumber, boosting their online reviews by 17% in a successful 60-day pilot, becoming their preferred reputation provider.

Nicole Marino · Nov 8, 2024
CustomerAnnouncement

132% Increase in Reviews for Door Pro America After Teaming Up with Liftify

Door Pro America boosts its online reviews by 132% with Liftify, enhancing their reputation and driving business growth.

Nicole Marino · Oct 22, 2024
CustomerAward

Koenig Partners With Liftify To Simplify The Customer Experience and Boost Online Reviews

Liftify partners with Koenig Equipment to enhance its online reputation and customer experience, driving a 25% increase in reviews and streamlining workflows across 15 locations.

Nicole Marino · Oct 11, 2024
CustomerAnnouncement

Prime Hospitality Group Significantly Increases Ratings & Reviews with Liftify

Liftify boosts Prime Hospitality Group's online reviews by 42%+ through efficient reputation management, enhancing their digital presence and customer feedback within nine months.

Chloe Schaufelberger · Oct 8, 2024
AnnouncementCustomer

Liftify Proudly Integrates With i360 to simplify & Increase Reviews for the In Home service Industries

Liftify integrates with i360 to boost review quantity and quality for in-home service industries, exemplified by a successful campaign with Bone Dry Roofing. Summary: Liftify announces its integration with i360, aimed at enhancing customer reviews for in-home service industries. This partnership, inspired by Bone Dry Roofing's success, promises to increase both the volume and positive nature of reviews. The integration process is simple and efficient, ensuring quick campaign launches. Liftify's collaboration with i360 has already demonstrated impressive results, with Bone Dry Roofing experiencing a 39% increase in reviews. The integration aims to offer similar benefits to other customers, fostering significant business growth.

Nicole Marino · Oct 3, 2024
EventPartnership

Liftify Highlights Success and Builds Relationships at ShedBuilder Expo

Liftify showcased its successes and fostered relationships at ShedBuilder Expo 2024, highlighting its pivotal role in enhancing online reputations within the evolving shed industry.

Chloe Schaufelberger · Oct 1, 2024
AnnouncementCustomer

Liftify Announces New Integration with Acculynx to Simplify Process for Roofing Industry

Liftify integrates with Acculynx to streamline roofing reviews, boosting efficiency and improving customer ratings for roofing companies across the U.S. === Main Point Summary: Liftify has announced a new integration with Acculynx, aimed at automating the review process for roofing companies. This integration will simplify data management, improve efficiency, and enhance review outcomes. Successful case studies include Aspen Roofing Services and Schmidt Roofing, both of which saw significant improvements in their Google reviews and ratings after partnering with Liftify. The integration process is straightforward and designed to launch campaigns quickly.

Chloe Schaufelberger · Sep 30, 2024
Announcement

Liftify Announces Integration with Sera Systems Improving The Experience For Several HVAC Customers

Liftify integrates with Sera Systems to streamline review processes, enhancing efficiency and boosting online reputations for home services businesses. Learn about success stories and integration benefits.

Chloe Schaufelberger · Sep 23, 2024
CustomerTeam

TruPoint Takes Strong Reputation 'Online' to stand out as leader in growing shed Building industry

TruPoint Backyards partners with Liftify to boost customer reviews and organic leads, achieving remarkable success in reputation management and business growth.

Chloe Schaufelberger · Sep 23, 2024
TeamAnnouncement

Liftify Continues to Build Their Team by Adding Tech Specialist Mitch Tor

Liftify welcomes Mitch Tor as a Tech Specialist, enhancing their team with his strong technical background and entrepreneurial spirit. Liftify is thrilled to announce the addition of Mitch Tor as their newest Tech Specialist. Mitch, originally from Framingham, Massachusetts, brings a rich background in Entrepreneurship and Applied Business Technology from Butler University. With previous roles in digital marketing, IT support, and technology management, Mitch is set to leverage his startup experience to drive Liftify's growth. His unique ability to connect people and ideas will be invaluable in addressing current challenges and adding value for customers.

Chloe Schaufelberger · Sep 19, 2024
Thought Leadership

Podcast: Head Heart & Boots, Iterating On The Business, with Zach Garrett

Zach Garrett discusses innovative leadership, customer-centric strategies, and the importance of adaptability on the Head Heart & Boots Podcast. Listen now on Apple Podcasts or Spotify.

Chloe Schaufelberger · Sep 17, 2024
AnnouncementCustomer

Liftify Integration with Housecall Pro Providing Success and Efficiency for Home Services

Liftify integrates with Housecall Pro to automate reviews for home services, leading to increased visibility and business growth. Read success stories from plumbing, gutters, and HVAC companies.

Chloe Schaufelberger · Sep 11, 2024
AnnouncementCustomer

Liftify Adds Legacy Service Partners as Newest HVAC Customer

Exciting news! Liftify partners with Legacy Service Partners in the HVAC industry, driving success and growth for companies like McVay Plumbing and AC Doctors.

Chloe Schaufelberger · Aug 22, 2024
AnnouncementCustomer

Liftify Forms Partnership with NextGen Home Service Provider, PipeDreams

Liftify forms a partnership with NextGen home service provider, PipeDreams, aiming to revolutionize the industry with technology-driven solutions and outstanding customer service.

Chloe Schaufelberger · Aug 7, 2024
Thought LeadershipAnnouncement

Podcast: Shed Geek, 'Building Trust & Business Success Through Online Reviews'

Discover how to build trust and business success through online reviews in the latest Shed Geek Podcast episode. Learn from industry experts and uncover the power of reputation management.

Chloe Schaufelberger · Aug 7, 2024
PartnershipAnnouncement

Liftify Announces Newest Partnership with The Shed Geek, #1 Podcast and Advertising network in shed industry

Discover how Liftify partners with The Shed Geek, the top Shed Industry podcast and advertising network, to boost online reputations and success for shed businesses.

Chloe Schaufelberger · Aug 1, 2024
Thought LeadershipPartnership

Podcast: Service Business Mastery Podcast, 'Grassroots to Greatness'

Service Business Mastery Podcast delves into Zach's journey with Liftify, emphasizing reputation building and business growth strategies. Discover insights from industry leaders on overcoming common obstacles.

Chloe Schaufelberger · Jun 19, 2024
Team

Liftify Welcomes First Orr Fellow Carson Heath to the Growing team

Meet Carson Heath, Liftify's newest team member through the Orr Fellowship program. Learn about his background, professional journey, and excitement to contribute to Liftify's success.

Chloe Schaufelberger · Jun 10, 2024
Thought Leadership

Podcast: Success Elevated, 'A Reviews Revolution' with Zach Garrett

Discover how Liftify CEO, Zach Garrett, shares insights on reviews and digital marketing on the Success Elevated Podcast.

Chloe Schaufelberger · Apr 30, 2024
EventCustomer

Liftify Highlights Automotive Solution at 2024 Jiffy Lube® Franchise Convention

Liftify showcases success stories and impactful results at the 2024 Jiffy Lube Franchise Convention, highlighting their partnership with Jiffy Lube franchises in boosting online reviews and enhancing customer experiences.

Chloe Schaufelberger · Apr 5, 2024
AnnouncementCustomer

Liftify Adds Jobber as New Integration for Home Services

Liftify partners with Jobber to streamline the review process for home services, boosting efficiency and enhancing customer feedback. Discover the integration's success stories and benefits.

Chloe Schaufelberger · Mar 31, 2024
AnnouncementTeam

Liftify Adds Longtime Franchise Veteran Nicole Marino To Growing Team

Meet Nicole Marino, the new Executive Assistant at Liftify bringing over 20 years of franchise marketing experience. Learn about her personal and professional background, and how she adds value to the team.

Chloe Schaufelberger · Mar 25, 2024
EventCustomer

Liftify Celebrates California Closets® Achieving 10x Google Review Growth at 2024 Convention

Liftify celebrates California Closets achieving 10x Google review growth at 2024 convention. Learn about their partnership and success of this leading brand.

Chloe Schaufelberger · Mar 15, 2024
Thought LeadershipPartnership

Podcast: The Restoration Rundown, 'Reputation is Key'

Learn why reputation is crucial in the restoration industry as Liftify CEO, Zach Garrett, discusses the importance of online reviews and Google's impact on businesses. Discover key insights on managing your reputation effectively.

Chloe Schaufelberger · Mar 1, 2024
AnnouncementCustomer

Liftify Launches ServiceTitan Integration for Home Services

Liftify introduces integration with ServiceTitan to automate home services review process, streamlining operations and boosting customer feedback.

Chloe Schaufelberger · Feb 29, 2024
AnnouncementCustomer

Hays + Sons Restoration Modernizing Their Brand Experience Strategy with Liftify

Hays + Sons Complete Restoration partners with Liftify to modernize their brand experience strategy.

Zach Garrett · Feb 24, 2024
Thought LeadershipEvent

Liftify CEO Zach Garrett Speaks at RIA 2024 Convention

Learn about Liftify CEO Zach Garrett speaking at the RIA 2024 Convention on digital marketing tactics for restoration businesses, emphasizing online reputation growth and business success.

Chloe Schaufelberger · Feb 24, 2024
AnnouncementCustomer

Liftify Expanding in Auto Industry with new 60 Location Jiffy Lube Partnership Across Indiana

Liftify partners with Jiffy Lube in Indiana, showcasing rapid growth and success. Discover how Liftify is supporting innovation in the auto industry.

Zach Garrett · Feb 24, 2024
EventTeam

Zach Garrett Speaks On Reimagining Brand Experience At CORE GROUP 2024 Summit

Liftify CEO, Zach Garrett presents at CORE GROUP Summit 2024 in Austin, Texas, discussing brand experience and balancing feedback for restoration companies.

Chloe Schaufelberger · Feb 23, 2024
AnnouncementCustomer

Liftify Adds Midwest Roofing Leader Bone Dry Roofing As Newest Strategic Customer

Liftify partners with Bone Dry Roofing, a Midwest leader in residential roofing, to enhance online reputation and increase Google reviews. Learn how this strategic partnership is already driving results.

Zach Garrett · Feb 12, 2024
EventCustomer

Liftify Celebrates CertaPro Reaching 50,000 Google Reviews at 2024 Convention

Learn how Liftify celebrates CertaPro Painters® hitting 50,000 Google reviews at the 2024 convention, showcasing the impact of their partnership and success in the painting industry.

Chloe Schaufelberger · Jan 26, 2024
EventCustomer

Liftify Meets with Customers at 2024 Floor Coverings convention in cancun, mX

Liftify joins customer Floor Coverings International at their 2024 franchise convention in Cancun, MX.

Chloe Schaufelberger · Jan 5, 2024
AnnouncementCustomer

MAX Service Group, Leading Provider of Home Services, Partners with liftify

MAX Service Group, a leading provider of home services, partners with Liftify to enhance their reputation management solutions and serve their communities better.

Chloe Schaufelberger · Jan 1, 2024